Once a chaotic staple of 90s web design, the humble GIF has transformed from pixelated fun into a powerful branding tool. In this edition of Tech Throwback, we trace its journey from dancing babies to marketing gold.

Still rocking the same website design from five (or fifteen) years ago? Your users can tell. In this month’s Featured Service, we’re talking about the power of a UX/UI glow-up—and how a design refresh (not a full rebuild!) can make your site feel modern, mobile-friendly, and way more effective. Whether you're on ColdFusion, WordPress, or anything else, we’ve got the tools to transform your look without blowing your budget.

Classice Google Analytics has reached End-of-Life. Now is time to switch to Google Analytics 4 (GA4). 

Creating routine content that engages users typically correlates to higher seo ranking. The goal isn’t to just add new content to your website, but to make that content engaging for your site visitors. This doesn’t necessarily mean blogging, but blogging is a very effective and efficient “organic” method to achieve that favor from the search engine algorithms.

“A Brand is a person’s gut feeling about a product, service or company. A Brand is not what YOU say it is. A Brand is what THEY say it is.”  - Martin Neumeier in “The Brand Gap”

DIY website builders advertise and display themselves as a simple, easy to use solution to get professional modern websites at low cost. While it's definitely a bonus to pay so little to get your website published and your business name out there, it comes at a cost. Your time.